A combination of unique investigative and analytical methods result in both meaningful insight and innovative solutions to a wide range of marketing challenges. The Masterson/SWOT Team’s proprietary projective target learning methods get beneath the expected answer to uncover true motivation and insight. Our inductive analytical methods help insure that our findings and recommendations are the logical extension of the realities of the marketplace … not just rationalization of an in-going bias.

for more information contact:
Peggy Masterson, President, CEO
212-845-9060

pmasterson@mastersongroup.com
Alan Goltz, EVP, Chief Strategy Officer
212-845-9061
agoltz@mastersongroup.com
Barbara Strautman, EVP, COO
212-845-9062
bstrautman@mastersongroup.com