Every product, service or company faces critical challenges at key moments in its marketing life.
Getting a more insightful answer to those questions can be the difference between failure and success.
That’s where we come in
The Masterson/SWOT Team’s unique inductive approach to generating marketing insight and solutions can help you generate better business results.
Is there an area of your business that’s facing one of those moments right now?

Below is a small sample of the insight and strategy tools we can provide to help you meet those challenges. Click here for a complete list of the challenges we can help you address.

more powerful
positioning
successful
new products
greater
target leverage
harnessing
marketplace dynamics
unlocking
existing data
optimizing
messaging
for more information contact:
Peggy Masterson, President, CEO
212-845-9060

pmasterson@mastersongroup.com
Alan Goltz, EVP, Chief Strategy Officer
212-845-9061
agoltz@mastersongroup.com
Barbara Strautman, EVP, COO
212-845-9062
bstrautman@mastersongroup.com